Ultimate
Ultimate magazine is for risk takers, with its main focus being extreme sports.
It is for those who want to push themselves both mentally and physically.
It is for those who want to push themselves both mentally and physically.
The Concept
The concept of the cover was to display the addictive nature of extreme sport through the circle and the repetition of training that is required to be successful. The 'In it for the long run' article focuses on ultramarathons and why people choose to do them. I wanted the article to depict the beauty of nature that is experienced with marathon running, both through the colour palette and through the image treatment.
Disclaimer - this is concept work for a student brief
